Grão Direto is the largest digital grain trading platform in Latin America, connecting the entire agribusiness supply chain – from farmers to buyers such as feed mills, cooperatives, intermediaries and major trading companies. With over eight million tons of grain traded in the past year and more than 40 million prices generated daily on our platform, we are at the heart of a major transformation: the digitalization of grain trading.
And precisely because we are responsible for connecting the key players in the sector, we have also become a reference in physical grain market data in Brazil. In addition to revolutionizing how grain is traded, our purpose is to transform market data into strategic decisions and to drive a new era in agribusiness.
Market data based on real transactions
Our Market Intelligence product is grounded in real transactions that occur on our platform. Thousands of sellers and hundreds of buying companies operate on Grão Direto – including some of the largest agribusiness corporations in the world – across spot trades, forward contracts and barter operations. Each of these interactions generates frequent, geolocated and auditable data points.
With this organic data flow, our goal is to develop increasingly strategic products for players operating in both the physical and financial grain markets. One example is the development of domestic price indexes for the Brazilian market, built with a high volume of auditable, internationally certified data. These indexes are already used as trusted benchmarks to understand grain market behavior.
Today, we process a large volume of commercial and logistical data that circulates within our ecosystem. We analyze thousands of variables in real time – such as grain prices, freight costs, crop progress, input prices and export premiums.
All of this is enhanced by our Artificial Intelligence engine, AIrton, which is capable of generating insights and identifying trends across vast datasets.
Connecting the physical and financial markets
The Brazilian grain market represents a unique and still largely untapped opportunity for financial innovation. With 3% of national grain volume already being traded digitally on our platform, there is significant potential to develop new financial products and services. With our digital marketplace, we already have producers and companies actively connected, positioning us strategically to help enable these solutions. Integrating financial tools into the platform not only broadens options for our clients but also helps foster liquidity in the market.
Our vision is to turn Market Data into a new generation of financial products rooted in real-world agricultural operations. By working with accurate and in-depth data, we develop more precise, accessible services that create tangible value for both producers and companies.
A platform for a new era
We believe we are on the path to becoming a global reference in how agricultural data is captured, distributed, and leveraged. The infrastructure we are building today – based on transparency, data richness, and Artificial Intelligence – is paving the way for that future.
As the volume of digital transactions continues to grow on our platform, we expect to further expand the frontiers of intelligence in agribusiness. We are investing in strategic partnerships, cutting-edge technologies, and the internationalization of our models.
Our goal is to empower producers and companies to make decisions based on increasingly accurate, real-time and context-aware data. We are moving in the direction of becoming the most relevant Market Data player – connecting technology, artificial intelligence, knowledge of the physical market and a robust, diverse digital ecosystem.
Website: https://www.graodireto.com.br/
